Wine Vision is now widely recognised as the leading business innovation forum in the international wine calendar. Since its launch in 2013 almost 650 CEOs and senior level decision makers attended from close to 30 countries. Their feedback was unanimous: Wine Vision extended their knowledge, enriched their networks and inspired action in their business.
Following two years in London and resounding success in Bilbao, Spain in December 2015 the premier international wine industry event, Wine Vision, will make its first visit to the New World of wine in 2016. The host location for this year’s Wine Vision will be Sonoma County, one of North America’s most progressive wine producing areas with a two-hundred year history of viniculture and a commitment to sustainability.
What will the wine industry look like in five or ten years? WINE VISION answers that very question. By asking visionary figures to share their expectations for the future and involving you.
We’re inviting you to collectively map out a future vision for the wine industry. One with stronger brands, sustained value and better supply-and-demand balance, one that makes more money. Experts from outside the wine industry take you light years ahead into the world of your future consumer. It blows you away, but it definitely gives you the insight you need to get your business ready for that reality.
It’s Business Focused
Where else in the world would you find all of the wine industry’s CEOs in one place discussing business? You wouldn’t. Indeed, there’s no shortage of events, but how many of them push wine’s best brains to solve the industry’s biggest challenges?
This is where WINE VISION differs from the rest, because it’s single-minded in its ambition to improve business. To be a catalyst to a more profitable wine industry. On one level, you’ll find inspiration for how to drive your own business forward. On another, you’ll be part of discussions and plans that may change the whole face of the industry.
It’s About Change
It would be easy to fall into the trap of lamenting the state of the wine industry, but WINE VISION has no intention of doing that. Instead, the focus is on change, breaking the mould; doing things differently.
WINE VISION inspires a fresh approach to perennial industry problems. The agenda is packed with the most creative and innovative minds in the business, as well as speakers from other industries, such as FMCG, fashion and luxury goods, who breathe fresh air into tired discussions.